Create a Reel

Ready to turn your video clips into an engaging Reel for your business?

(A Reel is a short, vertical video on Instagram designed to quickly capture attention and engage viewers, often using music, text, or quick clips to showcase a product, tell a story, or share behind-the-scenes moments from a business.)

Join us for this practical workshop designed for Sisters who are new to creating Reels and want to learn how to make their content more engaging. In this interactive session, you’ll learn simple tips for structuring a Reel, choosing clips that capture attention, and editing them together to tell a short story about your business.

We’ll walk through demonstrations step-by-step and then give you time to create and edit your own Reel live during the session, with guidance along the way.

To get the most out of the workshop, we encourage you to come prepared with a few short video clips filmed vertically on your phone that we can use for editing during the session.

By the end of the workshop, you’ll have a better understanding of how Reels work and ideally a finished Reel ready to share for your business.

Some ideas of footage you could capture ahead of the session include:

• Behind the scenes: Preparing products or packing an order, setting up your workspace or market stall, a quick clip of tools or materials you use
• Your product or service: Close-up of a product, showing how a product is used, filming different angles of your product
• You at work: Making or creating something, serving a customer (without showing faces if needed), working at your desk or studio
• Brand personality: Smiling at the camera or waving hello, a quick “day in the life” moment, walking into your workspace
• Before and after: Showing a product before it’s finished, then the final result.

Tips for filming

• Film vertically (portrait)
• Keep clips short (3–5 seconds)
• Try a mix of wide shots and close-ups
• Film in good natural light if possible