Brand Storytelling

Craft your brand story
TeamGS_Lauren · June 25, 2024

Effective brand storytelling is crucial in enabling your business to make a personal connection with your customers. Don’t miss this opportunity to elevate your brand through the power of storytelling. Join us for an interactive workshop designed to empower business owners in crafting a compelling brand story that resonates with your audience and customers.

In this one hour session, you’ll learn the art of storytelling and discover how to create a narrative that not only captivates your audeince but also strengthens your brand identity.

This workshop will be facilitated by Lisa Greensill. Lisa is a Marketing Advisor and Co-Creator of Brandover®. Her speciality lies in translating complex ideas into relatable language that resonates and motivates action. With over 20 years of marketing experience, Lisa found her calling in 2020 as a Certified StoryBrand Guide. Lisa Greensill, will guide you through creating and sharing your unique brand narrative. You’ll learn how to connect with your audience, build a loyal customer base, and stand out in the market. This is your chance to discover the magic of storytelling in growing your business!


Course details
Course materials

In this workshop you will:

  • Identifying your brands core values and mission
  • Learn storytelling strategies to connect with your target audience
  • Review establish brands that successfully use storytelling in their marketing strategy- identify what works and why
  • Use storytelling to create emotional connections with your audience
  • Develop your brand voice
  • Practice, edit and refine your brand story!

This area is for Global Sisters members only.

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What Sisters say about this program

Thank you so much for your generous help with such a range of small businesses at different stages.

– Joanne

Global Sisters always provides non-judgemental services that are relevant, build knowledge and confidence and also builds a super supportive community.”

– Geana

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This page is for our upcoming online event Brand Storytelling. We run a new workshop & event every month on different aspects of creating and running a successful business.

Upcoming events can be found in Workshop & Events but make sure you sign up for our mailing list to be the first to know.

Got questions? If you have any questions, email us at


About Instructor

Program summary

12:00 pm - 1:00 pm AEST
Online (Zoom)
FREE (valued at 80)