Join us for a candid conversation with Michelle Battersby, co-founder of Sunroom, as she shares what it’s really like to build a business from the ground up. From launching a platform designed to give women more control over their content and income, to navigating the challenges of startup life and raising capital. Prior to launching Sunroom, Michelle previously led the launch of Bumble in Australia, expanding its user base to over 3 million, and served as Chief Marketing Officer at Keep It Cleaner. Michelle also co-hosts Mamamia’s podcast Biz, offering practical career advice for women, and contributes as a writer to The Age. Michelle will share insights not only about her founder story but about all she has learnt along the way.
We’ll explore how her career has evolved—from corporate to startup to founder—and the underrated skills that helped her make those transitions. She’ll also share her approach to building a personal brand across multiple platforms, and the mindset she’s developed to stay focused through the highs and lows of running a business.
The Female Founder events always deliver on practical advice, honest reflections, and real insight into the life of a modern founder- we know our conversation with Michelle will be no exception- one not to be missed!
Meet Michelle
This founder conversation will cover topics such as:
- How Michelle launched and scaled brands like Bumble in Australia and Sunroom globally
- The key mindset shifts needed to transition from corporate roles to startup life to founder
The unexpected challenges of building a business—and how to manage them - Lessons learnt from the start-up experience
- How to build a personal brand that supports multiple income streams
- Insights into raising capital as a female founder and what investors really look for
- Realistic strategies for managing the “juggle” of work, life, and ambition
What Sisters say about this program
“Global Sisters was the best program I found to help me launch my dream business. And continues to inspire me and provide excellent programs.”
– Bonnie
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