Nurturing Customer Relationships
Building and Maintaining Customer Relationships with HubSpot.
Join us for a practical and interactive one-hour workshop hosted by global leaders, HubSpot. This session will introduce the benefits of using a Customer Relationship Management (CRM) system to help microbusiness owners better understand, manage and grow their customer relationships.
Extra value for our community: We’ll also highlight features that are especially useful for purpose-driven microbusinesses, such as setting up simple pipelines, creating email templates, and measuring customer engagement to help your business grow sustainably.
Whether you’re just starting out or looking to refine your systems, this session will give you clear, practical steps to make customer management easier—and more impactful.
- Why a CRM matters for small and growing businesses – saving time, improving customer communication, and supporting growth
- A walk-through of the free HubSpot CRM tools – including contact management, email features, and simple automation
- A real-life case study from a small business to see how these tools can be applied in practice
- How to access HubSpot Academy learning modules for Sisters who are further along in their business journey or already using HubSpot.
The workshop will focus on practical ways to:
- Build and maintain your customer database
- Use email tools to stay connected and nurture relationships
- Track interactions so you never lose touch with potential or existing customers.
What Sisters say about this program
“It was a really great course with well-thought, tried and tested content, so I felt very secure and confident in absorbing that collected knowledge.”
– Anonymous
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This page is for the upcoming Nurturing Customer Relationships. We run a new online education and development event each month and we’d love to see you at all of them.
Upcoming events can be found in One-off Events but make sure you sign up for our mailing list to be the first to know.
Got questions? If you have any questions, email us at members@globalsisters.org
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