Social Media Academy - Global Sisters

Social media can feel overwhelming—but with the right approach, it can become one of your most powerful business tools. Social Media Academy is a confidence-building course designed to help you show up online with intention, creativity, and clarity. You’ll learn how to create a meaningful social media strategy, craft content that connects, and use tools and insights to stay consistent, organised, and aligned with your brand and goals.

Course details

Course materials

In this course you will:

Build a strong social media strategy that aligns with your business goals and helps you show up with purpose and confidence.
Understand how different platforms—like Instagram, Facebook, TikTok, LinkedIn, and Pinterest—can support your brand and which ones are right for you.
Create a content strategy that reflects your brand voice, builds connection with your audience, and makes planning simple and stress-free.
Learn how to design and run focused campaigns that drive engagement, increase visibility, and align with your broader marketing goals.
Gain confidence in using analytics to track performance, measure success, and make smart decisions that grow your audience and business.
Explore how to get started with social media advertising, including setting up Meta Ads, targeting your audience, and creating effective paid content.
Discover helpful tools and outsourcing tips that save time and help you stay consistent, organised, and creative.
Bring it all together by creating a practical, ongoing content plan that reflects your goals, values, and brand identity.
Whether you’re just starting out or ready to level up, this course will give you the skills and confidence to use social media with purpose and impact.