This course helps you move from a spark of an idea to a clearer, more confident business direction. You’ll step back to understand what’s shaping your market, who you’re really building for, and how your idea fits into the bigger picture.
Through guided reflection and simple research, you’ll start making sense of your customers, competitors, and opportunities — so you’re not guessing, but building with intention.
You’ll finish this course able to clearly explain your idea, why it matters, who it might serve, and where it fits in the market — giving you a strong foundation for the work ahead.
By the end of this module, you’ll:
- Feel clearer and more confident about your business idea and why it matters
- Be able to explain your idea simply and confidently to others
- Know who your ideal customer is and what they truly need
- See how your idea fits into the bigger market picture
- Understand what else is out there and how your offer is different
- Use simple research tools to strengthen your idea
- Build a strong foundation before investing more time, money or energy
What Sisters say about this program
“Sister School gave me a really stable strategy for success that is proven, and it gave me the skills to stop being a hobbyist and actually become a professional, confident business woman.”
– Louise
“It’s just amazing that we can access this! I’m so thrilled that I actually found out about Sister School. It’s an incredible resource for women, it’s great.”
– Lisa
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You are viewing Business Foundations: Explore The Market, the first in our 6-part independent learning course. You might like to continue with the following courses:
- Strengthen Your Idea
- Startup Marketing
- Plan For Profit
- Ready To Launch
- Microbusiness The Set Up Guide
Got questions? Email us at members@globalsisters.org
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