A Business Model Canvas
A challenge for many start-ups, is that while there is no shortage of passion surrounding their ideas and thought behind the options and choices on…
Month: December 2023
Your design preferences
In a recent discussion with Kirsty Ainsworth of OneBrandSpace, we explored design preferences, covering abstract, classic, and geometric styles, font choices, color palettes, and the…
Brand values and position
In conversation with Kirsty Ainsworth from OneBrandSpace, we explore the significance of brand values as the functional principles and beliefs that underpin your business. These…
To stand out or fit in?
Discussing with Kirsty Ainsworth of OneBrandSpace, we explore the hurdles often faced by new brands striving to make a mark in the market. By gaining…
Your Customer
Chatting with Kirsty Ainsworth of OneBrandSpace, we talk about the role of customer personas in helping businesses comprehend and empathise with their target audience. These…
Your brand proposition and goals
Engaging in a discussion with Kirsty Ainsworth from OneBrandSpace, we explore key aspects such as your brand overview, proposition, and goals. Together, we delve into…
Your brand name and tag line
In conversation with Kirsty Ainsworth from OneBrandSpace, we explore the importance of carefully crafting and selecting your tagline and brand name. Kirsty shares insights into…
The Importance of a good design brief
Chatting with Kirsty Ainsworth of OneBrandSpace, we delve into the importance of a good design brief.